Backlink analysis is a method by which you assess your existing link data, and your competitors backlinks. You conduct backlink analysis mainly for three reasons: Reason #2. Backlink analysis helps you know why your content rankings where they do. When you’re writing articles for the web and optimizing them for search engines, it’s essential that you understand how to write for high-quality backlinks. If your keywords and content are not getting you enough targeted backlinks, then it’s time to take a deeper look at your marketing approach.

In general, backlinks are links that point back to one website or another. Backlinks are also called nofollow links and are not allowed to exceed ten nofollow links. An AHREF will get you tons of backlinks, but only from websites with high authority.

How To Maximize Existing Link Value With Link Optimization | Online Sales  Guide Tips

link bait and link traps

The first thing I want to talk about are link bait and link traps. Link bait is any type of link that looks like a legitimate marketing strategy, but are not. These include the use of video sites, directories, and blogs as backlinks. Link traps are anything that promises a large number of backlinks in a short amount of time. For example, if you search for “cell phone directory” in Google, you’ll get lots of videos, but none of them have anything to do with cell phone service.

I’m going to show you a great way to utilize a well-crafted video for backlinking purposes. I call it a link builder because this is actually a tactic that many marketers are using to build backlinks. Video outreach is one of the most popular forms of social media engagement. People go on YouTube and social media sites such as Facebook and Twitter each day to make comments and upload videos. A lot of these videos are in the form of a commercial.

The Competitor

If you take a look at some of these, you’ll notice that they are all about your competitor. They’re almost all about them being better than you. People are always linking back to competitors when they can find something they like better. The strategy behind this is simple: if your competitor is giving them good quality content, then your viewers will also be attracted to it and will be more inclined to share it.

A link-building tactic like this isn’t likely to work well for you in the beginning. Let’s say that you create a video that’s very positive about your company and products. People aren’t going to link back to this just because it’s all about you. Instead, what you need to do is find a content marketing influencer. An influencer is someone who has great influence with the search engines.

He or she has high authority, is trusted by the search engines, and has a track record of providing good content. This is someone who can drive a lot of organic links to your site without you having to do anything. He or she is going to have links coming from other high authority sites as well. In other words, if your video is very popular, it will come back to the search engines in no time at all. But it will also come back with high authority links, which will make your ranking go up.

SEO expert

If you have a video for your niche, but you don’t know how to create a good one, hire a SEO expert to help you out. It’s best to stick with the most popular niches first, but once you build links with the most popular niches you can move on to other more specialized niches. You will find that doing this kind of work to increase your SEO rankings is one of the most effective ways to build backlinks. You won’t get as many backlinks with just one video, but you will get more than you would with just any other link building method.